How We Generate Our Loan Leads

We run highly targeted Google Ads campaigns across India. Ads are shown to users searching for loan-related keywords (e.g., personal loan, home loan, car loan). Borrowers who click on these ads are directed to our lead forms. This ensures that every lead comes from a borrower with genuine intent.

Each loan category (Personal, Home, Business, Car, Education, Loan Against Property) has its own optimized landing page. Borrowers fill out detailed forms specifying their loan requirement, income, location, and other details. This helps us pre-qualify and segment the leads before delivering them to you.

We allow clients to apply advanced filters while ordering leads, including loan amount, credit score, property type, income range, business turnover, location, and urgency. When a borrower submits their details, leads are matched to the clients who have set up those filters.

All leads are collected in real time directly from borrower submissions. Basic checks are applied, including format validation, duplicate removal, and mandatory field checks. Invalid or duplicate leads are automatically blocked before delivery.

Every lead is sold only once. We do not recycle, share, or resell leads to multiple clients. This ensures higher conversion rates for our clients.

We do not use gift vouchers, cashbacks, or misleading offers to collect leads. Borrowers who fill out our forms are genuinely interested in getting a loan.

Campaigns are monitored daily by our in-house marketing team. We adjust targeting, keywords, and ads to maintain lead quality. Data from past performance is used to improve future results.